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Although it does take plenty of creativity to design an event that is memorable and meaningful, it also takes careful attention to detail, adaptability, effective delegating, and a lot of work. This course will walk you through the process of event management, from the beginning stages of planning, to the final touches (like decorations, food, and music).
This course presents principles and practices for individuals who plan and organize events, meetings, conferences, or conventions. By gaining a clear understanding of the event planning process, developing management skills and getting familiar with the best practices in the event industry, participants will be better prepared to run their own event or conference. This course will also cover event planning tools to manage time, space, money, human resources, information, materials and problems that may arise through the event planning process.
The programme is delivered as a blended learning solution consisting of Online components of self-directed learning supplemented by virtual classroom based lectures and workshops. An Online group collaboration portal has been established enabling delegates to post and respond to questions posed by facilitators and peers.
Managers, supervisors and officers involved in the planning or management of events, exhibitions and conferences as well as managers and officers of public relations.
Module One: Course Overview
Module Two: Event Planning Essentials
Module Three: Budgeting Basics
Module Four: Using the Committee Approach
Module Five: Connecting with Partners and Sponsors
Module Six: Advertising and Marketing
Module Seven: Selecting the Venue
Module Eight: Feeding the Masses
Module Nine: Business Etiquette Basics
Module Ten: Celebrating Diversity
Module Eleven: Creating an Atmosphere of Service
Module Twelve: Selecting Speakers and a Master of Ceremonies
Module Thirteen: Managing Contracts
Module Fourteen: Gathering Feedback
Module Fifteen: Adding the Finishing Touches
Module Sixteen: Event Day Roles
Module Seventeen: Closing the Event
Module Eighteen: Practicing Planning
Recommended Reading List
Post-Course Assessment
Pre- and Post-Assessment Answer Keys
Personal Action Plan